To celebrate ‘Best Dressed Lips’ Day, today, NARS kicks off with an exciting in-store initiative encouraging lippie lovers to show off their favorite shade of Audacious Lipstick at their nearest NARS counter or boutique, NARS Cosmetics invites its followers to show off their most colorful moments in an interactive new Instagram challenge.
Focusing on four color families – nude, pink, coral, red, violet, or wine – fans will have the opportunity to snap a shade-inspired photo each day from September 19 until September 26.
Beginning TODAY, participants can enter the ‘Best Dressed Lips’ challenge on the“NARS Exclusives” tab on NARS’ Facebook page, for a chance to win one of six prizes. Each prize consists of the shades featured in the select color family of the image chosen.
· Upload a photo onto the Instagram app (available on the iPhone and Android)
· Upload the photo and be sure to include the hashtag #NARSissist and the name or color family (nude, pink, coral, red, violet, or wine) of the lip shade you’re wearing
· Immediately enter to win that color category within the Audacious Lipstick collection